Bringing Innovation Online: Evergreen Coatings Partners with New Perspective Design
Evergreen coating new website
At Evergreen Coatings, we’ve always believed that performance speaks for itself — whether in the durability of our waterproofing solutions or the reliability of our service. But as the industries we serve evolve, so too must we. That’s why we’re excited to announce the launch of our new website, developed in collaboration with New Perspective Design, a leading South African digital agency.
This project represents more than a facelift. It marks a step into a more connected, accessible, and client-focused future — one where engineers, contractors, and procurement teams can easily find, explore, and engage with our full range of high-performance waterproofing paints, coatings, primers, industrial cleaners, and protective flooring systems.
The Need for a Stronger Digital Foundation
Evergreen Coatings has long been a trusted name in structural protection and surface performance across industries such as construction, mining, civil engineering, and heavy industry. But until recently, our online presence didn’t reflect the scale or quality of the work we do. Customers often relied on personal recommendations or physical catalogues — something that, in today’s digital landscape, limits reach and responsiveness.
We knew it was time to invest in a platform that could match the professionalism of our product offering. That’s where New Perspective Design came in.
Collaboration with New Perspective Design
Working with the team at New Perspective Design was more than a typical client-agency relationship. They approached this project not just as web designers, but as strategic partners — asking the right questions about our market, products, and long-term vision. The goal wasn’t just to create a website, but to build a tool that works for our customers, sales teams, and partners alike.
Some of the key deliverables included:
-
A clean, intuitive website layout tailored to industrial buyers and specifiers.
-
Dedicated product category pages for Waterproofing, Flooring, Primers, Industrial Paints, and more — each optimized for search engines.
-
Mobile-friendly, fast-loading pages to ensure accessibility across devices.
-
SEO content written with clarity and purpose to support discoverability online.
-
A scalable framework that supports future features like downloadable data sheets, quote requests, or ecommerce integration.
A New Way to Access Trusted Solutions
Through this new digital platform, we’re making it easier than ever to explore:
-
Waterproofing solutions for roofs, walls, concrete, and foundations.
-
Industrial coatings and primers for protection in harsh environments.
-
Decorative finishes and flooring systems built for performance and style.
-
Concrete rehabilitation and surface restoration products trusted in mining and civil sectors.
Whether you’re specifying a system for a new build or looking to extend the life of an existing structure, Evergreen Coatings is now just a few clicks away.
Looking Forward
This launch marks an exciting new chapter for Evergreen Coatings — one where technical excellence meets digital accessibility. We’re proud of the result and grateful for the hands-on support and creative insight provided by New Perspective Design.
As our product lines expand and new innovations are introduced, our website will grow with us — ensuring that our clients, no matter where they are, always have access to the high-performance solutions they’ve come to trust.